Atulya launches line of hair care products in India

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Showcasing a wide range of pure products made in India, Atulya, the highly acclaimed brand of Beacon Bio Life Sciences Private Limited, has launched its new product line Veg Keratin and Wheat Protein, which includes hair shampoo, hair conditioner and oil. capillary. and hair mask.

Atulya has launched for the first time in India a range of hair care products based on Veg Keratin, a plant-based alternative to animal keratin. Along with the launch of the new product line, Atulya is also launching the #SwitchtoVegKeratin campaign to publicize the use of Veg Keratin and its benefits.

A science-based, problem-solving, head to toe brand under the yoke of Nature’s Bounty and ranked by Confidence and Healthy Living, “Atulya” made all of these products from herbs and Veg Keratin . The keratin used in this product line is of plant origin and all of these Pure Made-In-India hair care products are chemical free. Unlike other keratin products formulated with ingredients of animal origin, the Atulya Keratin and Wheat Protein line of products is paraben and sulfate free, ensuring consumers a vegan lifestyle.

Gaurav Singh, Founder and Managing Director of Beacon Bio Life Sciences Private Limited, said: “We have developed this exclusive line of hair care products based on Veg Keratin and it is really encouraging that people are adopting a lifestyle. vegan. They want natural, cruelty-free and chemical-free products, which is why we created this exclusive product line based on Veg Keratin, best known for providing hair with fibrous reinforcement that protects hair from damage and replenishes protein. which acts as an anti-breakage mechanism of the hair. To raise awareness among consumers, we have also launched our #SwitchtoVegKeratin campaign and we are receiving an encouraging response. “

Besides vegetable keratin, wheat protein and other important nutrients in these products take care of the overall health of the hair and keep it healthy and flowing. Made from protein from wheat, fenugreek, Reetha, vegetables. Keratin, Almond Oil and Brahmi, Atulya’s Keratin and Wheat Protein Shampoo deeply cleanses and intensely nourishes and hydrates hair and skin, giving a thin and smooth feel to beautiful hair braids. Atulya Keratin & Wheat Protein Conditioner is also made from pure and luxurious organic ingredients to keep hair strong and manageable in addition to providing hair nutrition.

These products are also bioactive, anti-dandruff, nutritional, fortifying and add shine and volume to hair, in addition to reducing hair loss. In particular, Atulya Keratin & Wheat Protein Shampoo helps fight hair breakage, prevents split ends and maintains hydration. Atulya Keratin & Wheat Protein Conditioner helps eliminate frizz and provides a velvety texture. Keratin and Wheat Protein Hair Oil, on the other hand, helps tame frizz and adds shine and volume, while Atulya’s Keratin and Wheat Protein Hair Mask is exceptionally repairing and revitalizing. These hair care products from Atulya soften and improve the overall appearance of the hair and are also suitable for colored and treated hair.

At a decent price, the Atulya Keratin and Wheat Protein product line is available on its website as well as on Amazon.



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