Hair products

Virtue hair products by Jennifer Garner

If there’s one constant on this timeline, it’s that Jennifer Garner stans Neutrogena and Virtue products. As the actress and Virtue ambassador said In the style last month, the brand’s products are its secret to maintaining a brilliant blowout through “70 billion degrees and 100,000% humidity.” And today, all Virtue products are 20% off at Amazon.


Garner is just one of the celebrities turning up in line for big events. According to the brand, Anne Hathaway’s string of excellent Cannes appearances depended on Virtue’s healing oil. The same product came for Nicola Peltz when she married Brooklyn Beckham, and Charlize Theron’s new jet-black mullet was kept shiny and smooth by her anti-frizz cream and split-end serum.


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Buy now: $35 (originally $44); amazon.com


But it’s still hard to tell how much celebrity looks go to the pros behind the scenes, versus the products at your fingertips. So when Garner gave her followers a behind-the-scenes look at her 2020 self-help hair routine, it was reassuring to see the products work without any help; she easily achieved a glossy mane with the brand’s 6-in-1 Sulfate-Free Complete Shampoo, Complete Conditioner, and Styling Cream, topped with the aforementioned hair oil.


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Buy now: $34 (originally $42); amazon.com


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Buy now: $32 (originally $40); amazon.com


At your fingertips in all of the brand’s products is Alpha Keratin 60ku, the same protein naturally found in our hair, skin and nails. According to users, it gives visible results: As one self-proclaimed skeptic said of the Garner-endorsed shampoo, it made their fine, wispy hair look “full and bouncy” and kept their color intact longer than usual. More people have been happy with the generous volume it gave them and the “healthy and smooth” results.


If extra thickness is ringing up your alley, the brand’s Flourish Density Booster Spray is not to be missed. As one reviewer wrote, it gave their hair body for the first time and encouraged new growth via the included peptides and extracts. For dull and brittle hair, however, fans say you can’t do better than recovery shampoo: one person said they saw a “dramatic” boost in vitality, and another struggled with “weak” strands , dry and brittle” confirmed that he had transformed their hair “into silk”.


Virtue rarely holds sales, so if you’re intrigued, now’s the time; shop 20% off everything in the brand storefront before Amazon Prime Day ends tonight.


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Buy now: $32 (originally $40); amazon.com



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